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How To Leverage Online Search Marketing To Deliver New Patients To Your Dental Practice |
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By Gen Wright
 Patients have traditionally found dentists by relying upon referrals from friends and family or by searching in phone books for dentists located in their town. While encouraging your current patients to refer others to you is important, it isn't nearly as effective as increasing your website's visibility on the major search engines of the Internet. In fact, patients are ditching their phone books and venturing online to search for dental services and information more than ever.
Online search marketing strategies are transforming the manner in which dental professionals acquire patients and grow their practices. Below, we'll explain how you can leverage online search marketing techniques to place your dental website in front of the competition and improve your case acquisition.
Position Your Practice With Search Engine Optimization
Millions of people visit Google and Yahoo! every day to find solutions for their medical problems. And many of these patients visit the search engines to look for dental services in their local area. Search engine optimization (SEO) involves using several techniques that work together to lift your dental website to the |
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